In 2011, our new brand PSK was born. Designed for the younger generation, the PSK product contains ingredients that are comparable to medical cosmetics and provide advanced packaging at an affordable price. In 2015, PSK gives the traditional pearl cream a new look by adding Deep-sea red algae as its ingredient. The new Pearl CC Cream gives the younger generation a chance to explore the beauty power of pearl cream.

In addition to continuation and innovation, PSK has also introduced skin care make-up. Skincare will no longer be done only before sleep or right after waking-up in the morning. Moisturizing, whitening and blocking UV can now be done even with make-ups on without the fear of damaging the skin.